Mannai Auto Group, the exclusive Cadillac dealer in Qatar, recorded the highest annual Cadillac sales growth in 2015 in the Middle East. Cadillac President Mr. Johan de Nyschen presented the award during the recent Global Dealer Conference held in Dana Point, California to acknowledge Mannai’s 35.2% sales growth.
Mr. Mohammed Helmy, Group General Manager, Mannai Auto, said; “We are extremely honored to receive this recognition; our performance reflects the effort our sales and customer service team put in to place Qatar as the top performing Cadillac market in the region .
Mr. Helmy said: “Cadillac attracts customers that are looking for expressive design, dynamic driving experience, high tech safety and infotainment features and an unsurpassed ownership experience. Additionally, Mannai Auto Group’s strong partnerships with multiple banks offers customers a number of financial solutions to suit their lifestyle.”
Felix Weller, Managing Director, Cadillac Middle East said that the brand’s focus on breaking away from convention has been the key driver behind its success.
“We have been focusing on differentiating ourselves. We concentrate on unique design, advanced technologies and emotive driving dynamics. This makes Cadillac bold but not ostentatious, and we are delighted that more and more customers in Qatar are identifying with us,” he said.
The flagship Escalade SUV continues to be a top seller, with the ATS, CTS and XTS passenger cars crossover growing in popularity. Two vehicles in the new lineup, the performance 2016 ATS-V and CTS-V Series recently arrived in Doha after registering significant amounts of pre-sales interest among performance car lovers.
Cadillac’s increasing popularity has given rise to an aggressive portfolio expansion plan that will see the introduction of eight new vehicles over the next few years. This first phase of this expansion includes the 2017 XT5 and 2017 CT6, which were both unveiled for the first time in the country at the recently concluded Qatar Motor Show and are expected to be top draws when they arrive in showrooms across the country this summer.
